Project Preview: Kindly Yours

Kindly partnered with Walmart to bring you the first-ever plant-based bra cup made from sugarcane, and a collection of intimates sourced from recycled materials.


Kindly intimates are sold exclusively through Walmart, so our goal was to create a website that showcases the products and their proprietary fabrication.


As planet-friendly as they are comfy, these undies are your new faves.

Elegant animations, bold micro-animations and thoughtful transitions combine with fun, lively product imagery that brings Kindly's products to life as a virtual catalog.


Need help with a lightweight ecommerce catalog, immersive landing page or product storytelling? Get in touch here.

Other Stories You Might Like